For this project we were assigned a specific neighbourhood of the Northeast of England to explore. The aim was to communicate this place’s identity to specific audiences by creating a common boundary object.
As a team we agreed that the most interesting and promising area would be the Saltwell Park and the boundary object would be a Festival. My audience were University Students. Thus, I had to find out what they could do in the park, where exactly each activity could take place as well as how to best approach them.
I chose to approach them through social media by creating some content for Facebook and Instagram about four different activities that could take place there.
